- We will market your LOFT, not our own image. We know what kind of advertising work and doesn’t work. LOFTS are different and we understand that. We use the latest technology and marketing trends to keep serious LOFT seekers engaged. Our high quality marketing materials combined with professional pictures taken by photographers that understand Real Estate display your LOFT at its best. Click Here for Samples
- The way your LOFT is presented online and in print is as important as having the right price. Loftway marketing creates an emotional connection with the new owner, and maximizes the sale price. Marketing matters.

- We have the most visited LOFT website in LOS ANGELES and most of our traffic consist of buyers in the market for a LOFT. Our website features all LOFTS for sale in Los Angeles and is updated daily. This feature keep buyers coming back to see the latest listings. Your LOFT will be in the featured page with a Floor Plan/Virtual Tour having 100 times more exposure than the average LOFT. Our website currently has about 6000 hits a month. Be aware about what other agents claim about their website traffic, ask for a proof.
- We have a mobile version of our website where buyers can see all our LOFTS on the go. Mobile is the future and we are ahead of the curve.
See here
- We work with listing syndication and once listed with us we will spread your LOFT like a virus thru the worldwide web to achieve maximum exposure in minutes.

- We analyze and determine loft values in the Los Angeles market every day. As top real estate experts in this market, we can help you determine exactly what your LOFT is worth in the current market. Then, as experienced professionals, We’ll market your LOFT and negotiate on your behalf to sell your LOFT at the best price possible. Click Here for a list of sold lofts.
- We will aggressively market your LOFT not just locally, but on a international basis. Through our professional contacts and affiliations, as well as our advanced technology tools, We can instantly put your LOFT listing in all of the places qualified buyers are looking. Within minutes, we can alert every real estate agent in the Los Angeles area, as well as International and National firms that specialize in helping people relocate to new areas.
KNOWLEDGE
- We will come to your LOFT and personally advise you of how to best prepare your LOFT to get the highest price, in the shortest amount of time. We can refer you to a staging company if your LOFT is vacant or just help you to work with the furniture you have. Because of the lack of separation buyers have no imagination when it comes to LOFTS. We can help change that.
NEGOTIATION
- We will protect your best interests throughout the entire process. You can leverage our years of experience as a top real estate company to answer all of your questions about every aspect of the selling and closing process. You will be informed and in control, every step of the way. It’s our job to make sure your LOFT selling experience is as comfortable and painless as possible!
Go to our testimonial page and read what others are saying about us
SHORT SALES
Because of the current economy and the trouble in the Real Estate market a lot of owners owe more than their LOFT is worth today.
Either because they refinanced and got some equity out or just because they got a loan without a down payment (100% financing).
If you are in this situation you might want to explore a short sale.
In a short sale the bank will let you sell your LOFT for less than you owe them. They do that because will end up costing more to them if you foreclose. Please go to this page to learn more and see if the Short Sale solution is for you: Short Sale 101











