When a buyer decides to make an offer on your Loft, they usually make the decision with their heart, not their head. Buying a Loft is an emotional decision, and smart sellers will leverage this information to make the quickest sale for the highest price. Just in time for Valentine’s Day, here are our best tips for how to make buyers fall in love with your Loft.
Take great photos for your online listing
In today’s real estate market, most buyers begin their Loft search online. For this reason, it’s essential that you have great photos for your listing. Put yourself in the buyer’s shoes. What kind of photos would you like to see of a potential new house? Make sure photos are well lit, rooms are clean and all your Loft’s qualities are emphasized.
Clean, de-clutter and de-personalize the interior
To make buyers fall in love with your Loft, you must make it easy for them to imagine living there. That can be difficult if there’s a giant framed photo of your grandmother staring at them, or worse, sports paraphernalia from an opposing team. Give your Loft a thorough cleaning and remove clutter, including bulky furniture. Take down all family photos and store all personal items. Your Loft should feel fresh, clean, spacious and neutral.
Appeal to a buyer’s senses
In order to work on a buyer’s emotions, you must appeal to their senses. Fill the air with good scents, like fresh flowers, baking cookies or brewing coffee. Set out some light snacks and drinks. Play some soothing, ambient music. Use fabrics with a variety of colors and soft textures for beds, couches, curtains and tablecloths. You want to make your Loft feel warm and inviting and leave potential buyers feeling relaxed and happy.
Price it right
One of the most important details that will move a buyer from “like” to “love” is offering your Loft at just the right price. Do you Loftwork and research comps in the neighborhood. Talk with your real estate agent about how to best price your Loft to sell – not too low, not too high. You want to hit it right at the sweet spot, which an experienced agent can help you do.
Are you ready to make buyers fall in love with your Loft for sale? Then follow these tips and you’ll be on your way to closing day.